2022 has been a year of great visibility for Veroni thanks to a well-structured sponsorships strategy choosing the most popular sport and culinary events in the States. From New York’s most renowned culinary Festival to the most important tennis tournaments like Miami Open, Washington City Open, and Western & Southern Open in Cincinnati, Veroni is elevating its brand of high-quality imported from Italy charcuterie amongst the US sport and food fans.Since 2016, the historical Italian cured-meat maker has been the first Italian company to import made-in-Italy salami to the US, sliced in the company’s New Jersey plant. As a historical, family-owned company, Veroni aims to bring the experience of fully enjoying authentic Italian charcuterie to the life of American consumers. The tasting experience is the only way to fully understand the high quality of Veroni charcuterie. Therefore, the Italian brand wraps up the year with a bang thanks to the Houston Open, the first golf tournament sponsored by Veroni.
*(Source: 3rd quarter, IRI segment US Luncheon Meat 2022)
About Veroni
Veroni is an Italian company that offers genuine Italian-made products to the USA, including prosciutto, salami, mortadella, and other fresh, cured meats. The company was founded in 1925 by the five Veroni brothers, in the small town of Correggio in Emilia-Romagna, Italy. With the establishment of its headquarters in Logan, New Jersey in 2016, Veroni branched out to the USA market. Veroni guarantees product authenticity and high quality by importing 100% Italian-made salumi into the USA, which is sliced and packaged at the local facility to preserve its flavors and aromas. Now, with over 40 distinct products available in supermarkets and grocery stores nationwide, Veroni expects to continue growing and providing its traditional family recipes to the USA.